Buffalo Trace Distillery has announced the launch of a new, higher-proof/ABV addition to its renowned Sazerac Rye Whiskey portfolio.

Sazerac Rye Whiskey 100 Proof (50% ABV) has been developed in response to demand from bartenders and whisky enthusiasts, and has been designed to offer enhanced flavour, versatility and control in cocktail creation, while maintaining the smooth, approachable profile that defines Sazerac Rye.

After extensive development to ensure the elevated proof/ABV complements rather than overwhelms its signature flavour, Sazerac Rye Whiskey 100 Proof delivers a richer, more structured whisky that stands up beautifully in both bold and classic cocktails such as the Sazerac and the Manhattan.

A long-time favourite among bartenders, Sazerac Rye Whiskey honours both the character of New Orleans and the history of American spirits. Known for its spicy, peppery, and dry profile, rye whisky plays a vital role in cocktails that demand a harmony of sweet and dry ingredients.

Similar to the original 90 proof / 45% ABV bottling, Sazerac Rye Whiskey 100 Proof features aromas of clove, vanilla, anise, and pepper. On the palate, it reveals subtle notes of candied spices and citrus, leading to a smooth finish with hints of liquorice. The higher proof amplifies these flavours, offering a richer, more balanced drinking experience.

Commenting on the launch, Andrew Duncan, Global Brand Director at Buffalo Trace Distillery, said: “As the whisky of America’s first cocktail, Sazerac Rye has played a central role in rye whisky’s resurgence. Bartenders have increasingly embraced 100 proof ryes for the balance, strength, and versatility they provide. Sazerac Rye 100 Proof offers greater control over flavours and balance, empowering creativity behind the bar. It’s built to be the perfect cocktail whisky.”

Sazerac Rye Whiskey 100 Proof is now available from retailers, bars and restaurants in the US, for a RRP of $29.99 per 1L bottle.