Compass Box has announced the launch of a first-of-its-kind, AI-powered whisky guide, designed to make exploration more personal, effortless and engaging.

Named after the constellation that inspired the brand, Pyxis is a conversational tool that speaks multiple languages and helps drinkers explore the world of Compass Box from their devices.

Built on the same principles that define the multi-award-winning whiskymaker – creativity, transparency and flavour – Pyxis has been trained to act as a friendly, intelligent guide for anyone looking to deepen their whisky knowledge or find the perfect bottle to gift or enjoy.

Pyxis is conversational – a whisky expert you can actually talk to. It understands tone and intent, whether someone asks, “What should I try next?” or “What’s the difference between sherry and bourbon casks?” Through natural dialogue, Pyxis helps users learn and explore.

The guide also leads people through Compass Box’s philosophy, whisky styles, cask types, flavour profiles, food pairings, cocktail ideas, and the stories behind each blend.

Pyxis speaks multiple languages, making Scotch more accessible than ever. It can be reached via instant message or by phone – a first in whisky communication technology – allowing users to speak directly with their virtual whisky companion.

Commenting on the launch, Racheal Vaughan Jones, CMO at Compass Box, said: “For 25 years, we’ve led with flavour and imagination, using clear, familiar language to help people explore Scotch in a way that feels open, intuitive and genuinely enjoyable. Pyxis continues that mission – it’s a digital extension of our blending philosophy, meeting people wherever they are on their whisky journey.”

Compass Box Pyxis is now available via discover.compassboxwhisky.com Future updates will include details of new Limited Edition releases.